Texas A&M University Health Science Center returned to SXSW
Texas A&M University returned to Austin for its third year at South by Southwest (SXSW), and once again Texas A&M University Health Science Center helped to lead to the conversation. While a handful of higher education institutions across the nation participated in the festival, Texas A&M was the only university that developed comprehensive programming with high-level thought leadership panels, interactive exhibits and authentic brand experiences. The programming securely positioned the institution among burgeoning startups, technology trailblazers and Fortune 500 companies.
Texas A&M [Power] House
The Texas A&M [Power] House inside Flemings in Downtown Austin was open to SXSW attendees Sunday, March 10, through Tuesday, March 12. The [Power] House hosted panels that highlighted innovations from across The Texas A&M University System with interactive exhibits that showcased university research.
Telehealth Counseling Clinic interactive booth
Carly McCord, PhD, clinical research assistant professor in the Department of Psychiatry and director of Telebehavioral Health at the Texas A&M College of Medicine, was stationed at the Telehealth Counseling Clinic interactive booth in the Texas A&M [Power] House. This booth allowed festival attendees to use interactive technology like biofeedback monitors and tele-enabled consultation, or video chats, to learn methods for de-stressing.
Leading the discussion on rural health care
Carrie L. Byington, MD, vice chancellor for health services at The Texas A&M University System, senior vice president of the Texas A&M University Health Science Center and dean of the Texas A&M College of Medicine, moderated one of the four panels held at the [Power] House. The featured discussion focused on health challenges facing rural communities, as well as the opportunities that seemingly disparate industries have to converge and create practical, forward-thinking solutions.
The panelists for this session, titled Plugging Into Rural Healthcare Solutions, are Dan McCoy, MD, president of Blue Cross Blue Shield of Texas, Vivian Lee, president of health platforms at Verily (formerly Google X), and Greg Winfree, director of the Texas A&M Transportation Institute. It was held Tuesday, March 12, at 3:30 p.m.
Additional information about programming at Texas A&M [Power] House is available in the panels section of sxsw.tamu.edu.
Other Health Science Center festival appearances
On March 8, Farida Sohrabji, PhD, director of Women’s Health in Neuroscience Program and associate department chair of the Texas A&M College of Medicine Department of Neuroscience and Experimental Therapeutics, participated in a panel discussing women’s health and Alzheimer’s disease. Ashley Ford with Buzzfeed News, Maria Shriver with The Women’s Alzheimer’s Movement and Alexandra Socha with Alzheimer’s Association Celebrity Champion also participated on the panel.
For more information about other panels, visit Texas A&M Today